Oulu Achieves Sustainable Travel Finland (STF) Certification: A Five-Year Journey

We’re excited to announce that Oulu has officially received the Sustainable Travel Finland (STF) destination certification! This recognition reflects at least five years of hard work and dedication toward making Oulu a more sustainable and responsible tourism destination.

What is the STF Certification?

The STF certification, provided by Visit Finland, sets a high standard for environmental, social, and economic sustainability. To achieve it, destinations must meet strict criteria, including reducing carbon emissions, preserving natural resources, supporting local culture, and contributing positively to the community. With this certification, Oulu demonstrates its commitment to creating a tourism experience that cares about its impact.

A Team Effort

This accomplishment wouldn’t have been possible without the incredible support and dedication of BusinessOulu and all STF-certified companies in Oulu. From eco-friendly accommodations to sustainable activity providers, each STF-certified business has helped Oulu reach these standards. A huge thank you to BusinessOulu for its role in coordinating and supporting this effort over the years. Their dedication has been essential in reaching this goal.

Why Sustainability Matters

Sustainability is essential in today’s tourism. International tour operators and Visit Finland increasingly require sustainability certifications to ensure that destinations meet responsible tourism practices. For Oulu, the STF certification helps us attract visitors who care about environmentally and socially conscious travel.

Looking Forward

This achievement is a great step, but it’s only the start. Oulu will continue to strengthen its commitment to sustainability, benefiting both residents and visitors. With the STF certification, Oulu joins a growing group of responsible Finnish destinations, showing that sustainable tourism is possible.

Thank you to everyone involved in making this happen. Here’s to a sustainable future for tourism in Oulu! 🌿🌍